Open Through the Storm: How Bent Auto Parts Kept Every Line Ringing During a 48-Hour Outage
Case Studies

Open Through the Storm: How Bent Auto Parts Kept Every Line Ringing During a 48-Hour Outage

Written by Everett Kildare · Jun 26, 2026 · 6 min read
0
client calls dropped
48 hrs
through a local outage
100%
order line uptime

For a parts distributor, the phone is the order book. When a mechanic needs a part to finish a job, or a fleet operator is waiting on a delivery, they call, and they expect an answer. Bent Auto Parts learned that the hard way when a localised power outage and severe weather threatened to take its phones down for two full days, exactly the kind of event that can stall a distribution business and send loyal customers to a competitor who happens to still be reachable.

The challenge: when the power goes, so does the old phone line

Bent Auto Parts runs a busy operation: a counter, a warehouse, and a steady stream of inbound calls for price checks, stock availability and delivery orders. On a traditional landline, all of that depends on the line and the power staying up at one physical location. When a storm rolls through and the power fails, the phone system goes dark with it. For a business whose revenue moves through the phone, a 48-hour outage is not an inconvenience; it is two days of orders potentially lost to whoever picks up first.

The solution: automatic failover that does not depend on the building

Because Bent Auto Parts runs on WOCOM's cloud platform, its phone number does not live in the building, it lives in the network. When the local outage hit, WOCOM's automatic failover routing did exactly what it was designed to do: it rerouted incoming calls around the dead site without anyone having to scramble. Staff kept answering on the WOCOM mobile app, twinned to the business line, so a call to the main number reached a real person on a charged phone, regardless of what was happening to the power at the premises.

To the customer dialling for a part, nothing had changed. The number rang, someone answered, and the order went through, while a traditional landline at the same address would simply have been dead.

The result: zero dropped calls, zero lost orders

Across the full 48-hour event, Bent Auto Parts did not drop a single client call. Orders that would otherwise have gone unanswered, and the revenue attached to them, were captured as normal. While other businesses in the area went quiet, Bent Auto Parts stayed open on the one channel that mattered most to its customers. The episode turned what could have been two days of lost trade into a demonstration of reliability that customers noticed, and it reframed the phone system from a fixed cost into genuine business-continuity insurance.

The power went, and for two days half the area was unreachable, but our phones never stopped. Calls just kept coming through to us on our mobiles like nothing was wrong. We did not lose a single order. You do not realise how much that is worth until the one time you actually need it. — Operations Manager, Bent Auto Parts

Talk to WOCOM

WOCOM is a licensed Jamaican business phone provider that owns and operates its own network. We keep Jamaican businesses reachable through outages and storms with cloud failover routing, mobile twinning and a Cloud PBX that does not depend on power at your premises, all backed by a 99.999% uptime SLA and local 876 support. To protect your order line the way Bent Auto Parts did, book a demo, call 876-906-7240, visit wocomja.com, or email sales@wocomja.com.

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Written by
Everett Kildare
Voice & Infrastructure Specialist · BSc, Information Technology · 25 years in voice & virtualization infrastructure

Everett Kildare is WOCOM's voice and infrastructure specialist, with more than 25 years of experience designing and running carrier-grade voice, SIP and virtualization infrastructure. Holding a BSc in Information Technology, he has built, secured and migrated phone systems for businesses of every size. Everett writes WOCOM's technical coverage of SIP trunking, cloud PBX, contact centres, business continuity and migration.

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